MARKSTRAT3 the strategic marketing simulation
This #1 marketing simulation is designed for teaching strategic marketing concepts. It incorporates theories of market and competitive behavior. Users are grouped into teams that are in direct competition in the simulated world. The teams will confront marketing problems, and develop and implement s...
Gorde:
| Egile nagusia: | Larréché, Jean-Claude |
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| Beste egile batzuk: | Jean-Claude Larréché; Hubert Gatignon |
| Hizkuntza: | Undetermined English |
| Argitaratua: |
Cincinnati, Ohio
South-Western College Pub.
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| Gaiak: | |
| Etiketak: |
Etiketa erantsi
Etiketarik gabe, Izan zaitez lehena erregistro honi etiketa jartzen!
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Trà Vinh |
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Antzeko izenburuak
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MARKSTRAT3 : the strategic marketing simulation /
nork: Larréché, Jean-Claude.
Argitaratua: (1998) -
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nork: Mason, Charlotte H.
Argitaratua: (2002) -
Marketing Game!: With Student CD-ROM /
nork: D.Perreault William
Argitaratua: (2002) -
Marketer : a simulation /
nork: Smith, Jerald R.
Argitaratua: (1988) -
Build a 3D Survival Game
nork: Tran, Van Hau, et al.
Argitaratua: (2025)


