Business gamification for dummies

Gamification is a modern business strategy that leverages principles from games to influence favorable customer behavior on the web in order to improve customer loyalty, engagement, and retention. Gamification can be used by any department in a company (HR, Sales, Marketing, Engineering, Support, et...

Полное описание

Сохранить в:
Библиографические подробности
Главный автор: Duggan, Kris
Другие авторы: by Kris Duggan; CEO of Badgeville; and Kate Shoup
Язык:Undetermined
English
Опубликовано: Hoboken, N.J. John Wiley & Sons, Inc. 2013
Предметы:
Метки: Добавить метку
Нет меток, Требуется 1-ая метка записи!
Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh