CRM at the speed of light essential customer strategies for the 21st century

Updated to reflect the major changes in Customer Relationship Management (CRM) in the last few years, this third edition of CRM at the Speed of Light: Capturing and Keeping Customers in Real Time is a must-read for executives looking to leverage the latest technologies on the market to reach and ret...

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Autor principal: Greenberg, Paul
Otros Autores: Paul Greenberg
Lenguaje:Undetermined
English
Publicado: New York McGraw-Hill/Osborne
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