CRM at the speed of light essential customer strategies for the 21st century

Updated to reflect the major changes in Customer Relationship Management (CRM) in the last few years, this third edition of CRM at the Speed of Light: Capturing and Keeping Customers in Real Time is a must-read for executives looking to leverage the latest technologies on the market to reach and ret...

תיאור מלא

שמור ב:
מידע ביבליוגרפי
מחבר ראשי: Greenberg, Paul
מחברים אחרים: Paul Greenberg
שפה:Undetermined
English
יצא לאור: New York McGraw-Hill/Osborne
נושאים:
תגים: הוספת תג
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh
תיאור
סיכום:Updated to reflect the major changes in Customer Relationship Management (CRM) in the last few years, this third edition of CRM at the Speed of Light: Capturing and Keeping Customers in Real Time is a must-read for executives looking to leverage the latest technologies on the market to reach and retain customers. Learn CRM concepts, discover what tools are available and which ones are suitable for your business, and get practical, expert advice on avoiding common pitfalls
תיאור פיזי:xviii, 670 p.
ill.
25 cm
ISBN:0072231734
9780072231731