CRM at the speed of light essential customer strategies for the 21st century
Updated to reflect the major changes in Customer Relationship Management (CRM) in the last few years, this third edition of CRM at the Speed of Light: Capturing and Keeping Customers in Real Time is a must-read for executives looking to leverage the latest technologies on the market to reach and ret...
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Ngôn ngữ: | Undetermined English |
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New York
McGraw-Hill/Osborne
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Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Trà Vinh |
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LEADER | 01182nam a2200265Ia 4500 | ||
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001 | TVU_18645 | ||
008 | 210423s9999 xx 000 0 und d | ||
020 | |a 0072231734 | ||
020 | |a 9780072231731 | ||
041 | |a eng | ||
082 | |a 658.812 | ||
082 | |b G201 | ||
100 | |a Greenberg, Paul | ||
245 | 0 | |a CRM at the speed of light | |
245 | 0 | |b essential customer strategies for the 21st century | |
245 | 0 | |c Paul Greenberg | |
260 | |a New York | ||
260 | |b McGraw-Hill/Osborne | ||
300 | |a xviii, 670 p. | ||
300 | |b ill. | ||
300 | |c 25 cm | ||
520 | |a Updated to reflect the major changes in Customer Relationship Management (CRM) in the last few years, this third edition of CRM at the Speed of Light: Capturing and Keeping Customers in Real Time is a must-read for executives looking to leverage the latest technologies on the market to reach and retain customers. Learn CRM concepts, discover what tools are available and which ones are suitable for your business, and get practical, expert advice on avoiding common pitfalls | ||
650 | |a Customer relations; Electronic commerce | ||
700 | |a Paul Greenberg | ||
980 | |a Trung tâm Học liệu Trường Đại học Trà Vinh |