Unselling the new customer experience

UnSelling is about everything but the sell. We put all of our focus on the individual purchase transaction, while putting the rest of our business actions second. We've become blind to customer service, support, branding, experiences and even product quality. Sixty percent of a purchasing decis...

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Bibliografske podrobnosti
Glavni avtor: Stratten, Scott
Drugi avtorji: Scott Stratten; Alison Kramer
Jezik:Undetermined
English
Izdano: Hoboken Wiley 2014
Teme:
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh