Services marketing : Integrating customer focus across the firm

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Services marketing : Integrating customer focus across the firm

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Detalhes bibliográficos
Autor principal:	Zeithaml, Valarie A
Formato:	Sách
Idioma:	Undetermined
Publicado em:	McGraw-Hill Education 2016
Assuntos:	Service industries; Customer services; Marketing; Dịch vụ khách hàng; Công nghiệp dịch vụ;
Tags:	Adicionar Tag Sem tags, seja o primeiro a adicionar uma tag!

Thư viện lưu trữ:	Trung tâm Thư viện - Trường Đại học Công nghiệp TP. Hồ Chí Minh


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100			\|a Zeithaml, Valarie A
245		0	\|a Services marketing : Integrating customer focus across the firm
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260			\|b McGraw-Hill Education
260			\|c 2016
650			\|a Service industries; Customer services; Marketing; Dịch vụ khách hàng; Công nghiệp dịch vụ;
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980			\|a Trung tâm Thư viện - Trường Đại học Công nghiệp TP. Hồ Chí Minh