Festival and special event management /

Festival and special event management /

What are specialevents? The impacts of special events. Conceptualising the event. The planning function. Leadership and human resources. The marketing of events. Sponsorship of events. Control and budgets. Legal and risk management.. Logistics. Staging events. Evaluation and reporting.

Gorde:
Xehetasun bibliografikoak
Egile nagusia: McDonnell, Ian.
Beste egile batzuk: Allen, Johnny., O'Toole, William.
Formatua: Liburua
Hizkuntza:English
Argitaratua: Milton, Qld. : John Wiley and Sons, 1999.
Gaiak:
Festival.
Special events.
Festival management.
Special events management.
Marketing.
Festivals > Management.
Special events > Marketing > Management.
Etiketak: Etiketa erantsi
Etiketarik gabe, Izan zaitez lehena erregistro honi etiketa jartzen!
Thư viện lưu trữ: Mạng thư viện Đại học Đà Nẵng
LEADER 01392cam a2200409 i 4500
001 000047637
003 7327
005 20030410151645.0
008 010320|1999 vm 000 eng
020 |a 0471339342 
040 |a IRC  |c IRC  |d IRC 
041 0 |a eng 
082 1 4 |a 394.26068  |b MC-I 
100 1 |a McDonnell, Ian. 
245 0 0 |a Festival and special event management /  |c Ian McDonnell, Johnny Allen, William O'Toole. 
260 |a Milton, Qld. :  |b John Wiley and Sons,  |c 1999. 
300 |a xii, 300 p. :  |b ill. ;  |c 24.5cm. 
520 3 |a What are specialevents? The impacts of special events. Conceptualising the event. The planning function. Leadership and human resources. The marketing of events. Sponsorship of events. Control and budgets. Legal and risk management.. Logistics. Staging events. Evaluation and reporting. 
630 0 4 |a Festival. 
630 0 4 |a Special events. 
630 0 4 |a Festival management. 
630 0 4 |a Special events management. 
630 0 4 |a Marketing. 
650 0 4 |a Festivals  |x Management. 
650 0 4 |a Special events  |x Marketing  |x Management. 
700 1 |a Allen, Johnny. 
700 1 |a O'Toole, William. 
OWN |a DUT 
999 |a From the UDN01 
TYP |a Monograph 
TYP |a Printed language 
980 |a Mạng thư viện Đại học Đà Nẵng 

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