Festival and special event management /

What are specialevents? The impacts of special events. Conceptualising the event. The planning function. Leadership and human resources. The marketing of events. Sponsorship of events. Control and budgets. Legal and risk management.. Logistics. Staging events. Evaluation and reporting.

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Prif Awdur: McDonnell, Ian.
Awduron Eraill: Allen, Johnny., O'Toole, William.
Fformat: Llyfr
Iaith:English
Cyhoeddwyd: Milton, Qld. : John Wiley and Sons, 1999.
Pynciau:
Tagiau: Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
Thư viện lưu trữ: Mạng thư viện Đại học Đà Nẵng
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005 20030410151645.0
008 010320|1999 vm 000 eng
020 |a 0471339342 
040 |a IRC  |c IRC  |d IRC 
041 0 |a eng 
082 1 4 |a 394.26068  |b MC-I 
100 1 |a McDonnell, Ian. 
245 0 0 |a Festival and special event management /  |c Ian McDonnell, Johnny Allen, William O'Toole. 
260 |a Milton, Qld. :  |b John Wiley and Sons,  |c 1999. 
300 |a xii, 300 p. :  |b ill. ;  |c 24.5cm. 
520 3 |a What are specialevents? The impacts of special events. Conceptualising the event. The planning function. Leadership and human resources. The marketing of events. Sponsorship of events. Control and budgets. Legal and risk management.. Logistics. Staging events. Evaluation and reporting. 
630 0 4 |a Festival. 
630 0 4 |a Special events. 
630 0 4 |a Festival management. 
630 0 4 |a Special events management. 
630 0 4 |a Marketing. 
650 0 4 |a Festivals  |x Management. 
650 0 4 |a Special events  |x Marketing  |x Management. 
700 1 |a Allen, Johnny. 
700 1 |a O'Toole, William. 
OWN |a DUT 
999 |a From the UDN01 
TYP |a Monograph 
TYP |a Printed language 
980 |a Mạng thư viện Đại học Đà Nẵng