Festival and special event management /

What are specialevents? The impacts of special events. Conceptualising the event. The planning function. Leadership and human resources. The marketing of events. Sponsorship of events. Control and budgets. Legal and risk management.. Logistics. Staging events. Evaluation and reporting.

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Prif Awdur: McDonnell, Ian.
Awduron Eraill: Allen, Johnny., O'Toole, William.
Fformat: Llyfr
Iaith:English
Cyhoeddwyd: Milton, Qld. : John Wiley and Sons, 1999.
Pynciau:
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