Promotion management /

This book is divided into five parts: marketing and Promotion; Determining promotional opportunities; The promotional mix; Budgeting and assessing promotion; and Special applications.

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Prif Awdur: Burnett, John J.
Fformat: Llyfr
Iaith:English
Cyhoeddwyd: Boston : Houghton Mifflin, 1993.
Pynciau:
Tagiau: Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
Thư viện lưu trữ: Mạng thư viện Đại học Đà Nẵng