Strategic marketing management : eeting the global marketing challenge /

This book is about: An introduction to strategic marketing management; Achieving competitive advantage; Implementing marketing-Mix strategies; Managing marketing efforts; ...

Đã lưu trong:
Sonraí Bibleagrafaíochta
Príomhúdar: Anderson, Carol H.
Údair Eile: Vincze, Julian W.
Formáid: Leabhar
Teanga:English
Foilsithe: Boston : Houghton Mifflin, 2000.
Ábhair:
Clibeanna: Cuir Clib Leis
Gan Chlibeanna, Bí ar an gcéad duine leis an taifead seo a chlibeáil!
Thư viện lưu trữ: Mạng thư viện Đại học Đà Nẵng