International dimensions of marketing /
This book is about: Marketing and international marketing; The environment of international marketing; Foreign consumers and foreign markets; International marketing research; Product strategies for World markets; International distributions decisions; ...
Guardado en:
| Autor principal: | |
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| Otros Autores: | |
| Formato: | Libro |
| Lenguaje: | English |
| Publicado: |
Cincinnati :
South-Western College,
2000
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| Edición: | 4th ed. |
| Materias: | |
| Etiquetas: |
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| Thư viện lưu trữ: | Mạng thư viện Đại học Đà Nẵng |
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| 082 | 1 | 4 | |a 658.848 |b TE-V |
| 100 | 1 | |a Russow, Lloyd C. | |
| 245 | 0 | 0 | |a International dimensions of marketing / |c Vern Terpstra, Lloyd C. Russow |
| 250 | |a 4th ed. | ||
| 260 | |a Cincinnati : |b South-Western College, |c 2000 | ||
| 300 | |a xi, 211 p. : |b ill.; |c 23cm | ||
| 520 | 3 | |a This book is about: Marketing and international marketing; The environment of international marketing; Foreign consumers and foreign markets; International marketing research; Product strategies for World markets; International distributions decisions; ... | |
| 630 | 0 | 4 | |a Marketing |
| 630 | 0 | 4 | |a Export marketing |
| 650 | 0 | 4 | |a Marketing |
| 650 | 0 | 4 | |a Export marketing |
| 700 | 1 | |a Terpstra, Vern. | |
| OWN | |a DUT | ||
| 049 | 0 | 0 | |a admin |
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| TYP | |a Monograph | ||
| TYP | |a Printed language | ||
| 980 | |a Mạng thư viện Đại học Đà Nẵng | ||