International marketing strategy : contemporary readings /
This book is divided into three parts: Analysis; Development; and Implementation about International marketing strategy.
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| Format: | Llibre |
| Idioma: | English |
| Publicat: |
London :
International Thomson Business Press,
1997.
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| Thư viện lưu trữ: | Mạng thư viện Đại học Đà Nẵng |
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