Managing customers as investment :

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Managing customers as investment : The strategic value of customers in the long run

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Podrobná bibliografie
Hlavní autor:	Gupta, Sunil
Médium:	Kniha
Jazyk:	Undetermined
Vydáno:	Saddle River, N.J. Wharton School Pub. 2005
Témata:	Relationship marketing,Customer relations,Marketing Management
Tagy:	Přidat tag Žádné tagy, Buďte první, kdo otaguje tento záznam!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

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