Managing customers as investment :

Codi QR

Managing customers as investment : The strategic value of customers in the long run

Guardat en:

Dades bibliogràfiques
Autor principal:	Gupta, Sunil
Format:	Llibre
Idioma:	Undetermined
Publicat:	Saddle River, N.J. Wharton School Pub. 2005
Matèries:	Relationship marketing,Customer relations,Marketing Management
Etiquetes:	Afegir etiqueta Sense etiquetes, Sigues el primer a etiquetar aquest registre!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

Ítems similars

Managing customers as investments :
per: Gupta, Sunnil
Publicat: (2005)

Customer experience for dummies /
per: Barnes, Roy A.,, et al.
Publicat: (2015)

Customer relationship marketing
per: Stone, Merlin
Publicat: (2000)

Customer experience for dummies
per: Barnes, Roy A.
Publicat: (2015)

The book of business awesome : how engaging your customers and employees can make your business thrive /
per: Stratten, Scott.
Publicat: (2012)

The book of business awesome how engaging your customers and employees can make your business thrive
per: Stratten, Scott
Publicat: (2012)

The
per: Stratten, Scott

Relationship selling and sales management
per: Johnston, Mark W.
Publicat: (2005)

151 quick ideas to get new customers
per: Wilson, Jerry R.
Publicat: (2005)

Principles of customer relationship management
per: Baran, Roger J.
Publicat: (2008)

Build for change
per: Trefler, Alan
Publicat: (2014)

Relationship selling
per: Johnston, Mark W.

Relationship Selling /
per: Johnston Mark W
Publicat: (2008)

Act! Express
per: Johnston, Mark W.
Publicat: (2001)

The new marketing conversation :
per: Stein, Donna Baier
Publicat: (2005)

Customer Relationship Management: Concepts and Technologies (Fourth Edition)
per: Francis, Buttle, et al.
Publicat: (2023)

Build for change : revolutionizing customer engagement through continuous digital innovation /
per: Trefler, Alan,
Publicat: (2014)

Customer Engagement Marketing. 1st ed. 2018
per: Palmatier, Robert W., et al.
Publicat: (2020)

Competitive Advantage of Customer Centricity. 1st ed. 2017
per: Parniangtong, Sathit
Publicat: (2020)

Social Customer Relationship Management
per: Alt, Rainer, et al.
Publicat: (2020)

The
per: Dempster, Craig
Publicat: (2015)

Marketing management for small and medium enterprises: About customers: Gathering information
per: Business School of the National Economics Univ. of Hanoi
Publicat: (2001)

Back to the Future: Using Marketing Basics to Provide Customer Value. 1st ed. 2018
per: Krey, Nina, et al.
Publicat: (2020)

The Customer is NOT Always Right? Marketing Orientations in a Dynamic Business World. 1st ed. 2017
per: Campbell, Colin L.
Publicat: (2020)

Customer Relationship Management ( 5th Edition)
per: D. Daniel, Prior, et al.
Publicat: (2025)

Relationship marketing : bringing quality, customer service, and marketing together /
per: Christopher, Martin.
Publicat: (1991)

Marketing for Rainmakers: 52 Rules of Engagement to Attract and Retain Customers for Life /
per: Fragasso Phil
Publicat: (2008)

Solution to complete Customer relationship management at LPBANK Bank - Da Nang Branch
per: Pham, Thi Tai Nhi
Publicat: (2024)

The rise of the platform marketer : performance marketing with Google, Facebook, and Twitter, plus the latest high-growth digital advertising platforms /
per: Dempster, Craig.
Publicat: (2015)

The rise of the platform marketer : performance marketing with Google, Facebook, and Twitter, plus the latest high-growth digital advertising platforms /
per: Dempster, Craig.
Publicat: (2015)

The Paradox of Points: Theoretical Foundation and Empirical Evidence of Medium Magnitude Effects in Loyalty Programs
per: Köcher, Sören
Publicat: (2015)

Customer Relationship Management
per: Kumar, V., et al.
Publicat: (2020)

Advances in Chinese Brand Management. 1st ed. 2017
per: Balmer, John M. T., et al.
Publicat: (2020)

Improving the customer relationship management of obox company
per: Than, Đang Huy
Publicat: (2022)

Managing Customer Experience and Relationships: A Strategic Framework (Third Edition)
per: Don, Peppers, et al.
Publicat: (2023)

Strategic Marketing In the Customer Driven Organization
per: Frank, Bradley
Publicat: (2025)

Luxury Selling. 1st ed. 2017
per: Srun, Francis
Publicat: (2020)

The Effect of Content Marketing on Customers Purchase Intention
per: Nguyen, Thi Thuy Trang
Publicat: (2025)

Customer Experience Management Rebooted. 1st ed. 2017
per: Walden, Steven
Publicat: (2020)

Customer experience for dummies
per: Barnes, Roy
Publicat: (2015)

Notice: fwrite(): write of 697 bytes failed with errno=28 No space left on device in C:\vufind\module\VuFind\src\VuFind\Session\File.php on line 152
Cannot write session to C:\Windows\TEMP\vufind_sessions/sess_ee11s3ee2k1qsksk79lr8t2avs
Warning: session_write_close(): Failed to write session data using user defined save handler. (session.save_path: \xampp\tmp) in C:\vufind\vendor\laminas\laminas-session\src\SessionManager.php on line 235