Managing customers as investment :

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Managing customers as investment : The strategic value of customers in the long run

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Opis bibliograficzny
1. autor:	Gupta, Sunil
Format:	Książka
Język:	Undetermined
Wydane:	Saddle River, N.J. Wharton School Pub. 2005
Hasła przedmiotowe:	Relationship marketing,Customer relations,Marketing Management
Etykiety:	Dodaj etykietę Nie ma etykietki, Dołącz pierwszą etykiete!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

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