Managing customers as investment :

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Managing customers as investment : The strategic value of customers in the long run

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Détails bibliographiques
Auteur principal:	Gupta, Sunil
Format:	Livre
Langue:	Undetermined
Publié:	Saddle River, N.J. Wharton School Pub. 2005
Sujets:	Relationship marketing,Customer relations,Marketing Management
Tags:	Ajouter un tag Pas de tags, Soyez le premier à ajouter un tag!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

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