Electronic marketing : Integrating electronic resources into the marketing process

This text for marketing students combines traditional processes of marketing analysis, planning, and implementation, with a new focus on the enhanced speed and targeting ability of the Internet and other electronic resources. The text includes case studies of companies using electronic solutions to...

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Κύριος συγγραφέας:	Reedy, Joel
Μορφή:	Βιβλίο
Γλώσσα:	Undetermined
Έκδοση:	Australia Thomson Learrning 2004
Θέματα:	Telemarketing,Internet marketing
Ετικέτες:	Προσθήκη ετικέτας Δεν υπάρχουν, Καταχωρήστε ετικέτα πρώτοι!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

Electronic marketing integrating electronic resources into the marketing process

ανά Reedy, Joel

Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh

Electronic marketing : Integrating electronic resources into the marketing process

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