Electronic marketing : Integrating electronic resources into the marketing process
This text for marketing students combines traditional processes of marketing analysis, planning, and implementation, with a new focus on the enhanced speed and targeting ability of the Internet and other electronic resources. The text includes case studies of companies using electronic solutions to...
Wedi'i Gadw mewn:
| Prif Awdur: | Reedy, Joel |
|---|---|
| Fformat: | Llyfr |
| Iaith: | Undetermined |
| Cyhoeddwyd: |
Australia
Thomson Learrning
2004
|
| Pynciau: | |
| Tagiau: |
Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
|
| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
|---|
Eitemau Tebyg
-
Electronic marketing
gan: Reedy, Joel -
Strategic electronic marketing : managing e-business /
gan: Kleindl, Brad Alan, 1955-,
Cyhoeddwyd: (2000) -
International e-business marketing
gan: Fletcher, Richard
Cyhoeddwyd: (2004) -
The ultimate guide to electronic marketing for small business :
gan: Antion, Tom
Cyhoeddwyd: (2005) -
Marketing qua email
gan: Jenkins, Simms
Cyhoeddwyd: (2012)