Marketing management : A strategic decision - making approach

Marketing Management, 5/e by Mullins, Walker, Boyd, and Larreche is specifically designed for courses in which decision-focused cases are an important element and/or where student projects, such as the development of a marketing plan, are assigned. The concentration on strategic decision making sets...

Cur síos iomlán

Đã lưu trong:
Sonraí Bibleagrafaíochta
Formáid: Leabhar
Teanga:Undetermined
Foilsithe: Boston McGraw-Hill/Irwin 2005
Ábhair:
Clibeanna: Cuir Clib Leis
Gan Chlibeanna, Bí ar an gcéad duine leis an taifead seo a chlibeáil!
Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ