Direct marketing : An integrated approach

This book covers in a very clear and structured manner the basics of direct marketing, including sections on creatives and database marketing.

Shranjeno v:
Bibliografske podrobnosti
Glavni avtor: McDonal, Wiliam J.
Format: Knjiga
Jezik:Undetermined
Izdano: Boston Irwin 1998
Teme:
Oznake: Označite
Brez oznak, prvi označite!
Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
Opis
Izvleček:This book covers in a very clear and structured manner the basics of direct marketing, including sections on creatives and database marketing.