Direct marketing : An integrated approach
This book covers in a very clear and structured manner the basics of direct marketing, including sections on creatives and database marketing.
Guardat en:
| Autor principal: | McDonal, Wiliam J. |
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| Format: | Llibre |
| Idioma: | Undetermined |
| Publicat: |
Boston
Irwin
1998
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| Matèries: | |
| Etiquetes: |
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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