Essentials of contemporary advertising

"Essentials of Contemporary Advertising, 3/e" by William Arens and David Schaefer explores the core principles that drive advertising, using a lively voice that goes beyond academic theory. The authors' goal was to present advertising as it is actually practiced and make the fundament...

תיאור מלא

שמור ב:
מידע ביבליוגרפי
מחבר ראשי: Arens, William F.
פורמט: ספר
שפה:Undetermined
יצא לאור: Boston McGraw-Hill Irwin 2009
נושאים:
תגים: הוספת תג
אין תגיות, היה/י הראשונ/ה לתייג את הרשומה!
Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
Search Result 1
מאת Arens, William F.
יצא לאור 2007
Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
Search Result 2
מאת Arens, William F.
יצא לאור 2007
Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ