Marketing management, a behavioral systems approach
Contents: Marketing management: an overview; Pivotal concepts in the behavioral sciences; Pivotal concepts in marketing...
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| Format: | Książka |
| Język: | Undetermined |
| Wydane: |
Columbus, Ohio
C. E. Merrill Books
1966
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| Hasła przedmiotowe: | |
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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| Streszczenie: | Contents: Marketing management: an overview; Pivotal concepts in the behavioral sciences; Pivotal concepts in marketing... |
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