Marketing management, a behavioral systems approach
Contents: Marketing management: an overview; Pivotal concepts in the behavioral sciences; Pivotal concepts in marketing...
Wedi'i Gadw mewn:
| Prif Awdur: | Field, George Albert |
|---|---|
| Fformat: | Llyfr |
| Iaith: | Undetermined |
| Cyhoeddwyd: |
Columbus, Ohio
C. E. Merrill Books
1966
|
| Pynciau: | |
| Tagiau: |
Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
|
| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
|---|
Eitemau Tebyg
-
Marketing management :
Cyhoeddwyd: (2005) -
Marketing management :
gan: Peter, J. Paul
Cyhoeddwyd: (2007) -
Global marketing management
gan: Keegan, Warren J.
Cyhoeddwyd: (2002) -
Marketing management and information :
gan: Newman, Joseph W.
Cyhoeddwyd: (1967) -
A framework for marketing management
gan: Kotler, Philip
Cyhoeddwyd: (2016)