Internet marketing : Integrating online and offline strategies

Internet Marketing: Integrating Online and Offline Strategies asserts that while the Internet is a transformational innovation, pure Internet firms do not represent the future of the Internet, as failures in recent history attest. This text builds upon the fact that the future of the Internet lies i...

Descripción completa

Guardado en:
Detalles Bibliográficos
Autor principal: Roberts, Mary Lou
Formato: Libro
Lenguaje:Undetermined
Publicado: Australia South-Western 2013
Materias:
Etiquetas: Agregar Etiqueta
Sin Etiquetas, Sea el primero en etiquetar este registro!
Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ

Ejemplares similares