Essentials of marketing :

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Essentials of marketing : A global-managerial approach

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Essentials of Marketing is a brief version of Basic Marketing, the worldwide market leading Principles text. Basic Marketing and Essentials of Marketing are the first books to develop and present the 4Ps framework (Product, Price, Place, Promotion) which describes the components of the marketing mix...

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Bibliographic Details
Main Author:	Perreault, William D.
Format:	Book
Language:	Undetermined
Published:	Boston, MA. McGraw-Hill/Irwin 2006
Subjects:	Marketing
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Institutions:	Trung tâm Học liệu Trường Đại học Cần Thơ

Essentials of marketing

Essentials of marketing a marketing strategy planning approach

by Perreault, William D
Published 2015

Institutions: Trung tâm Học liệu Trường Đại học Thủ Dầu Một

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Essentials of marketing :

Essentials of marketing : A marketing strategy planning approach

by Perreault, William D
Published 2010

Institutions: Trung tâm Học liệu Trường Đại học Cần Thơ

Essentials of marketing

Essentials of marketing a marketing strategy planning approach

by Perreault, William D
Published 2010

Institutions: Trung tâm Học liệu Trường Đại học Thủ Dầu Một

Get full text

Essentials of marketing :

Essentials of marketing : A global-managerial approach

by Perreault, William D.
Published 2006

Institutions: Trung tâm Học liệu Trường Đại học Cần Thơ

Basic marketing :

Basic marketing : A global-managerial approach

by Perreault, William D.
Published 2005

Institutions: Trung tâm Học liệu Trường Đại học Cần Thơ

Basic marketing :

Basic marketing : A global-managerial approach

by Perreault, William D.
Published 2005

Institutions: Trung tâm Học liệu Trường Đại học Cần Thơ

Basic marketing

Basic marketing a global-managerial approach

by Perreault, William D.
Published 2005

Institutions: Trung tâm Học liệu Trường Đại học Trà Vinh

Basic marketing :

Basic marketing : A global - Managerial approach

by Perreault, William D.
Published 2002

Institutions: Trung tâm Học liệu Trường Đại học Cần Thơ

Essentials of Marketing

Essentials of Marketing A global-managerial approach

by Perreault, William D.

Institutions: Trung tâm Học liệu Trường Đại học Trà Vinh