Build for change : Revolutionizing customer engagement through continuous digital innovation

Consumers have more options than ever before, and ensuring customer loyalty in the modern market means knowing exactly what the customer wants and how to deliver it brilliantly. Build For Change provides actionable guidance for engaging this new connected consumer.

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Bibliografiske detaljer
Hovedforfatter:	Trefler, Alan
Format:	Bog
Sprog:	Undetermined
Udgivet:	Canada John Wiley & Son, Inc 2014
Fag:	Relationship marketing,Customer relations,Quan hệ khách hàng,Quan hệ tiếp thị Technological innovations,Management,Technological innovations,Quản lý,Đổi mới công nghệ,Đổi mới công nghệ
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Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

Build for change : Revolutionizing customer engagement through continuous digital innovation

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