Retailing
This introduction to the principles and practices of retailing uses a straightforward approach to explore the major aspects of organizational structure, store locations, the buying function, merchandising, advertising and promotion, direct retailing, accounting, expenses, credit, research and career...
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| Hlavní autor: | |
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| Médium: | Kniha |
| Jazyk: | Undetermined |
| Vydáno: |
Englewood Cliffs, N.J.
Prentice-Hall
1977
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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