Third generation R&D : Managing the link to corporate strategy
Written by three senior consultants from Arthur D. Little, this book provides managers with a new approach that will make R&D a truly competitive weapon. Relates how R&D management has evolved from the naive "strategy of hope" approach of the 1950s and 1960s, when companies spent l...
में बचाया:
| मुख्य लेखक: | Roussel, Philip A. |
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| स्वरूप: | पुस्तक |
| भाषा: | Undetermined |
| प्रकाशित: |
Boston, Mass.
Harvard Business School Press
1991
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| विषय: | |
| टैग : |
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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समान संसाधन
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Third generation R and D : managing the link to corporate strategy /
द्वारा: Roussel, Philip A., 1928-
प्रकाशित: (1991) -
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