Marketing and agribusiness texts N.3 Global agricultural marketing management

This book provides: *) the theoretical framework for global agricultural management including detinitions of marketing, enumerated analysis, marketing planning, the marketing mix and marketing evaluation and control. **) numerous case studies and examples drawn from Eastern and Southern Africa ( r...

Disgrifiad llawn

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Fformat: Llyfr
Iaith:Undetermined
Cyhoeddwyd: Rome FAO 1997
Pynciau:
Tagiau: Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ