Branding 4.0

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Branding 4.0

Phân tích những đặc điểm của marketing và vai trò, sức mạnh của thương hiệu (branding) nhằm cải thiện cuộc sống của người tiêu dùng cũng như nhà sản xuất

Đã lưu trong:

Bibliografiske detaljer
Hovedforfatter:	Isarabhkdee, Piyachart
Format:	Bog
Sprog:	Undetermined
Udgivet:	Hà Nội Lao động 2017
Fag:	Brand name products,Sản phẩm thương hiệu
Tags:	Tilføj Tag Ingen Tags, Vær først til at tagge denne postø!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

Lignende værker

Living Brands :
af: Nadeau, Raymond
Udgivet: (2007)

Strategic brand management : Building, measuring, and managing brand equity
af: Keller, Kevin Lane
Udgivet: (2013)

Brands and branding
af: Brown, Stephen
Udgivet: (2016)

Strategic brand management
af: Keller, Kevin Lane
Udgivet: (2013)

Asian brand strategy :
af: Roll, Martin
Udgivet: (2006)

Brand positioning :
af: Sengupta, Subroto
Udgivet: (2005)

Branding across borders : a guide to global brand marketing /
af: Gregory, James R.
Udgivet: (2001)

The brand marketing book : creating, managing, and extending the value of your brand /
af: Marconi, Joe.
Udgivet: (2000)

Designing brand experiences
af: Landa, Robin
Udgivet: (2006)

Những chiến lược khác biệt để phát triển thương hiệu
Udgivet: (2013)

Nghiên cứu thái độ người tiêu dùng đối với nhãn hiệu riêng của các siêu thị tại thành phố Cần Thơ :
af: Nguyễn, Thị Thanh Tâm
Udgivet: (2015)

Strategic brand management building, measuring, and managing brand equity
af: Keller, Kevin Lane
Udgivet: (2008)

Branding @ the digital age /
Udgivet: (2001)

Hoàn thiện thương hiệu cá nhân
Udgivet: (2006)

Building brand identity : a strategy for success in a hostile marketplace /
af: Upshaw, Lynn B.
Udgivet: (1995)

FCB-Ulka brand building advertising : concepts and cases /
af: Parameswaran, M. G.
Udgivet: (2001)

Các yếu tố ảnh hưởng đến việc phát triển thương hiệu sản phẩm bưởi Năm roi và vú sữa Vĩnh Kim :
af: Nguyễn, Ngọc Huy
Udgivet: (2010)

Sonic branding :
af: Jackson, Daniel M.
Udgivet: (2003)

Sell the brand first
af: Stiff, Dan
Udgivet: (2006)

Transforming your business into a brand :
af: Tai, Jacky
Udgivet: (2007)

Global brands: The evolution of multinationals in alcoholic beverages
af: Lopes, Teresa da Silva
Udgivet: (2013)

Bong bóng thương hiệu :
af: Gerzema, John
Udgivet: (2009)

Bí quyết xây dựng thành công những thương hiệu hàng đầu Châu Á =
af: Temporal, Paul
Udgivet: (2007)

Quản trị xúc tiến thương mại trong xây dựng và phát triển thương hiệu :
af: An, Thị Thanh Nhàn
Udgivet: (2010)

Định vị thương hiệu =
af: Trout, Jack
Udgivet: (2004)

Dấu ấn thương hiệu :
af: Tôn, Thất Nguyễn Thiêm
Udgivet: (2008)

Đánh giá các thành tố của giá trị thương hiệu Trường Đại học Cần Thơ :
af: Ngô, Huỳnh Như
Udgivet: (2018)

Nghiên cứu ảnh hưởng của trách nhiệm xã hội, giá trị thương hiệu đến hiệu quả tài chính của các ngân hàng thương mại cổ phần tại Đồng bằng sông Cửu Long :
af: Lê, Phước Hương
Udgivet: (2020)

Phân tích các yếu tố ảnh hưởng đến giá trị thương hiệu Biti's tại thành phố Cần Thơ :
af: Phạm, Hoàng Trang
Udgivet: (2018)

Nghiên cứu sự ảnh hưởng của giá trị thương hiệu đến quyết định mua sản phẩm quần, áo An Phước của người tiêu dùng tại thành phố Cần Thơ
af: Trần, Xuân Thư
Udgivet: (2019)

The 11 immutable laws of Internet branding /
af: Ries, Laura.
Udgivet: (2000)

Định vị thương hiệu =
af: Trout, Jack
Udgivet: (2004)

Bí quyết thành công 100 thương hiệu hàng đầu thế giới =
af: Haig, Matt
Udgivet: (2005)

Sự thật về 100 thất bại thương hiệu lớn nhất của mọi thời đại =
af: Haig, Matt
Udgivet: (2005)

Định vị cuộc chiến giành vị trí trong tâm trí khách hàng
af: Ries, Al
Udgivet: (2004)

Dấu ấn thương hiệu :
af: Tôn, Thất Nguyễn Thiêm
Udgivet: (2006)

Dấu ấn thương hiệu :
af: Tôn, Thất Nguyễn Thiêm
Udgivet: (2006)

Giải pháp xúc tiến chương trình "Người Việt dùng hàng VIệt" dối với chất tẩy rủa thương hiệu Việt tại thành phố Cần Thơ :
af: Nguyễn, Bảo Anh
Udgivet: (2012)

Thực trạng và giải pháp xây dựng - Quảng bá thương hiệu mãng cầu xiêm Tân Phú tại huyện Tân Phú Đông tỉnh Tiền Giang :
af: Võ, Thị Hồng Nhung
Udgivet: (2012)

Giải pháp quảng bá thương hiệu nước xả vải Comfort tại thị trường thành phố Cần Thơ :
af: Lê, Thị Huỳnh Mai
Udgivet: (2012)