Integrated advertising, promotion, and marketing communications

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Integrated advertising, promotion, and marketing communications

ntegrated Advertising, Promotion, and Marketing Communications speaks to an evolved definition of integrated marketing and teaches students how to effectively communicate in the business world. It champions the importance of integrating all marketing communications and helps students understand how...

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Библиографические подробности
Главный автор:	Clow, Kenneth E.
Формат:	‌
Язык:	Undetermined
Опубликовано:	Harlow, England Pearson 2018
Предметы:	Truyền thông trong tiếp thị,Communication in marketing
Метки:	Добавить метку Нет меток, Требуется 1-ая метка записи!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

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