Economics of new food product development

This book introduce the new products and the changing bisiness scene. Managing people and innovation. Merchandising and new products, improving success potential of new products, market exploration and acquisitions...

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Bibliographische Detailangaben
1. Verfasser: Desrosier, Norman W.
Format: Buch
Sprache:Undetermined
Veröffentlicht: Westport, connecticut Avi Pub. Co. 1971
Schlagworte:
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