Economics of new food product development

This book introduce the new products and the changing bisiness scene. Managing people and innovation. Merchandising and new products, improving success potential of new products, market exploration and acquisitions...

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Détails bibliographiques
Auteur principal: Desrosier, Norman W.
Format: Livre
Langue:Undetermined
Publié: Westport, connecticut Avi Pub. Co. 1971
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
Description
Résumé:This book introduce the new products and the changing bisiness scene. Managing people and innovation. Merchandising and new products, improving success potential of new products, market exploration and acquisitions...