International marketing
The book reflects recent developments in the world economy and their implications for international marketing. It continues to address the challenges and opportunities facing both small exporters as well as large multinationals
Wedi'i Gadw mewn:
| Prif Awdur: | |
|---|---|
| Fformat: | Llyfr |
| Iaith: | Undetermined |
| Cyhoeddwyd: |
Orlando, Florida
Dryden Press
1997
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| Pynciau: | |
| Tagiau: |
Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
|---|
| LEADER | 00996nam a2200241Ia 4500 | ||
|---|---|---|---|
| 001 | CTU_32179 | ||
| 008 | 210402s9999 xx 000 0 und d | ||
| 020 | |c 392000 | ||
| 082 | |a 658.848 | ||
| 082 | |b T322 | ||
| 100 | |a Vern Terpstra | ||
| 245 | 0 | |a International marketing | |
| 245 | 0 | |c Vern Terpstra, Ravi Sarathy | |
| 260 | |a Orlando, Florida | ||
| 260 | |b Dryden Press | ||
| 260 | |c 1997 | ||
| 520 | |a The book reflects recent developments in the world economy and their implications for international marketing. It continues to address the challenges and opportunities facing both small exporters as well as large multinationals | ||
| 526 | |a Marketing quốc tế | ||
| 526 | |b KT619 | ||
| 650 | |a Export marketing,International economic relation,Marketing,Tiếp thị,Tiếp thị xuất khẩu,Quan hệ kinh tế quốc tế | ||
| 650 | |x Management,Quản lý | ||
| 904 | |i Minh, 990724, lthieu | ||
| 980 | |a Trung tâm Học liệu Trường Đại học Cần Thơ | ||