Ethics in marketing
The book presents the important area of marketing ethics, and reflects our belief that ethical considerations are integral to marketing decision making.
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| 第一著者: | |
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| フォーマット: | 図書 |
| 言語: | Undetermined |
| 出版事項: |
Homewood, Illinois
Irwin
1993
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| 主題: | |
| タグ: |
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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