Ethics in marketing

The book presents the important area of marketing ethics, and reflects our belief that ethical considerations are integral to marketing decision making.

Kaydedildi:

Detaylı Bibliyografya
Yazar:	Smith, N. Criag
Materyal Türü:	Kitap
Dil:	Undetermined
Baskı/Yayın Bilgisi:	Homewood, Illinois Irwin 1993
Konular:	Business ethics,Business intelligent,Marketing
Etiketler:	Etiketle Etiket eklenmemiş, İlk siz ekleyin!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

Diğer Bilgiler
Özet:	The book presents the important area of marketing ethics, and reflects our belief that ethical considerations are integral to marketing decision making.

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Ethics in marketing

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