Ethics in marketing
The book presents the important area of marketing ethics, and reflects our belief that ethical considerations are integral to marketing decision making.
Tallennettuna:
| Päätekijä: | |
|---|---|
| Aineistotyyppi: | Kirja |
| Kieli: | Undetermined |
| Julkaistu: |
Homewood, Illinois
Irwin
1993
|
| Aiheet: | |
| Tagit: |
Lisää tagi
Ei tageja, Lisää ensimmäinen tagi!
|
| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
|---|
| Yhteenveto: | The book presents the important area of marketing ethics, and reflects our belief that ethical considerations are integral to marketing decision making. |
|---|