Ethics in marketing
The book presents the important area of marketing ethics, and reflects our belief that ethical considerations are integral to marketing decision making.
Enregistré dans:
| Auteur principal: | Smith, N. Criag |
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| Format: | Livre |
| Langue: | Undetermined |
| Publié: |
Homewood, Illinois
Irwin
1993
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| Sujets: | |
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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