Ethics in marketing

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Ethics in marketing

The book presents the important area of marketing ethics, and reflects our belief that ethical considerations are integral to marketing decision making.

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Dades bibliogràfiques
Autor principal:	Smith, N. Criag
Format:	Llibre
Idioma:	Undetermined
Publicat:	Homewood, Illinois Irwin 1993
Matèries:	Business ethics,Business intelligent,Marketing
Etiquetes:	Afegir etiqueta Sense etiquetes, Sigues el primer a etiquetar aquest registre!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

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