Ethics in marketing
The book presents the important area of marketing ethics, and reflects our belief that ethical considerations are integral to marketing decision making.
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| Main Author: | Smith, N. Criag |
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| Format: | Book |
| Language: | Undetermined |
| Published: |
Homewood, Illinois
Irwin
1993
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| Subjects: | |
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| Institutions: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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