Ethics in marketing

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Ethics in marketing

The book presents the important area of marketing ethics, and reflects our belief that ethical considerations are integral to marketing decision making.

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Bibliografiske detaljer
Hovedforfatter:	Smith, N. Criag
Format:	Bog
Sprog:	Undetermined
Udgivet:	Homewood, Illinois Irwin 1993
Fag:	Business ethics,Business intelligent,Marketing
Tags:	Tilføj Tag Ingen Tags, Vær først til at tagge denne postø!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

Lignende værker

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Udgivet: (2000)

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Udgivet: (2000)

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