Ethics in marketing

The book presents the important area of marketing ethics, and reflects our belief that ethical considerations are integral to marketing decision making.

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Prif Awdur: Smith, N. Criag
Fformat: Llyfr
Iaith:Undetermined
Cyhoeddwyd: Homewood, Illinois Irwin 1993
Pynciau:
Tagiau: Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ