FCB-Ulka brand building advertising : concepts and cases /
Case studies of brands handled by FCB-Ulka Advertising, Bombay.
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| Format: | Sách giấy |
| Wydane: |
New Delhi :
Tata McGraw-Hill Pub. Co.,
c2001.
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| Hasła przedmiotowe: | |
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| Thư viện lưu trữ: | Thư viện Trường Đại học Đà Lạt |
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| Streszczenie: | Case studies of brands handled by FCB-Ulka Advertising, Bombay. |
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| Deskrypcja: | Compact disc in pocket. |
| Opis fizyczny: | 212 p. : col. ill. ; 29 cm. + 1 compact disc (4 3/4 in.) |
| ISBN: | 0074633384 |