Services marketing : concepts, strategies, & cases /

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Services marketing : concepts, strategies, & cases /

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Bibliografske podrobnosti
Những tác giả chính:	Hoffman, K. Douglas (Tác giả), Bateson, John E. G. (Tác giả)
Format:	Sách giấy
Izdano:	Boston, MA. : Cengage, c2017.
Izdaja:	Fifth edition.
Teme:	Service industries > Marketing. Dienstleistung Marketing
Oznake:	Označite Brez oznak, prvi označite!

Thư viện lưu trữ:	Thư viện Trường Đại học Đà Lạt

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