Tourism : The business of hospitality and travel

Chapters reveal an integrated model of tourism and address consumer behavior, service quality, and personal selling. Readings and integrative cases close each part, and end-of-chapter exercises allow students to apply their knowledge and refine their problem-solving and critical-thinking skills.

में बचाया:
ग्रंथसूची विवरण
मुख्य लेखक: Cook, Roy A.
अन्य लेखक: Hsu, Cathy H. C., Taylor, Lorraine
स्वरूप: पुस्तक
भाषा:Vietnamese
प्रकाशित: New York Pearson 2018
संस्करण:6th.
विषय:
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Thư viện lưu trữ: Thư viện Trường Đại học Nam Cần Thơ