Business marketing : Connecting strategy, relationships, and learning
This text is targeted at the undergraduate Business Marketing course. It introduces the concepts of marketing to businesses and stresses the importance of building relationships with customers.
Đã lưu trong:
| Príomhúdar: | |
|---|---|
| Údair Eile: | |
| Formáid: | Leabhar |
| Teanga: | Vietnamese |
| Foilsithe: |
New York
McGraw-Hill/Iwin
2006
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| Eagrán: | 3rd ed. |
| Ábhair: | |
| Clibeanna: |
Cuir Clib Leis
Gan Chlibeanna, Bí ar an gcéad duine leis an taifead seo a chlibeáil!
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| Thư viện lưu trữ: | Thư viện Trường Đại học Nam Cần Thơ |
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| LEADER | 01338nam a22002537a 4500 | ||
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| 999 | |c 3865 |d 3865 | ||
| 020 | |a 0072865784 | ||
| 082 | 0 | 4 | |2 23rd ed. |a 658.8 |b D989 |
| 100 | 1 | |a Dwyer, F. Robert | |
| 245 | 1 | 0 | |a Business marketing : |b Connecting strategy, relationships, and learning |c F. Robert Dwyer, John F. Tanner, Jr. |
| 250 | |a 3rd ed. | ||
| 260 | |a New York |b McGraw-Hill/Iwin |c 2006 | ||
| 300 | |a xxix, 683 p. |b ill. |c 26cm | ||
| 504 | |a Includes bibliographical references and index | ||
| 520 | 3 | |a This text is targeted at the undergraduate Business Marketing course. It introduces the concepts of marketing to businesses and stresses the importance of building relationships with customers. | |
| 653 | |a Quản trị kinh doanh | ||
| 700 | 1 | |a Tanner, John F. | |
| 942 | |2 ddc |c BK | ||
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| 980 | |a Thư viện Trường Đại học Nam Cần Thơ | ||