Business marketing : Connecting strategy, relationships, and learning

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Business marketing : Connecting strategy, relationships, and learning

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This text is targeted at the undergraduate Business Marketing course. It introduces the concepts of marketing to businesses and stresses the importance of building relationships with customers.

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Bibliografske podrobnosti
Glavni avtor:	Dwyer, F. Robert
Drugi avtorji:	Tanner, John F.
Format:	Knjiga
Jezik:	Vietnamese
Izdano:	New York McGraw-Hill/Iwin 2006
Izdaja:	3rd ed.
Teme:	Quản trị kinh doanh
Oznake:	Označite Brez oznak, prvi označite!

Thư viện lưu trữ:	Thư viện Trường Đại học Nam Cần Thơ

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