The Service Advantage: How to Identify and Fulfill Customer Needs /

Contents:

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Prif Awdur: Albert Karl
Awduron Eraill: J. Bradford Lawrence
Fformat: Llyfr
Iaith:Vietnamese
Cyhoeddwyd: U.S.A : Dow Jones - Irwin , 1990
Rhifyn:In lần thứ 1
Pynciau:
Tagiau: Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
Thư viện lưu trữ: Thư viện Trường CĐ Kỹ Thuật Cao Thắng
Disgrifiad
Crynodeb:Contents:
1. Know your customer
2. Moments of truth
3. Anatomy of the service customer of the 1990s
4. The custumser report card: Blueprint for excellence
5. Custumer perception research : Putting on your customers glasses
6. Start with the obvious
7. The face to face advantage
8. Surveys : When , why and how
9. Create your customer report card
10. Building a service quality measurement system
11. Closing the loop
Disgrifiad Corfforoll:240tr. ; 23 cm