The Service Advantage: How to Identify and Fulfill Customer Needs /

Contents:

Gorde:
Xehetasun bibliografikoak
Egile nagusia: Albert Karl
Beste egile batzuk: J. Bradford Lawrence
Formatua: Liburua
Hizkuntza:Vietnamese
Argitaratua: U.S.A : Dow Jones - Irwin , 1990
Edizioa:In lần thứ 1
Gaiak:
Etiketak: Etiketa erantsi
Etiketarik gabe, Izan zaitez lehena erregistro honi etiketa jartzen!
Thư viện lưu trữ: Thư viện Trường CĐ Kỹ Thuật Cao Thắng
Deskribapena
Gaia:Contents:
1. Know your customer
2. Moments of truth
3. Anatomy of the service customer of the 1990s
4. The custumser report card: Blueprint for excellence
5. Custumer perception research : Putting on your customers glasses
6. Start with the obvious
7. The face to face advantage
8. Surveys : When , why and how
9. Create your customer report card
10. Building a service quality measurement system
11. Closing the loop
Deskribapen fisikoa:240tr. ; 23 cm