Introduction to Mass Communication: Media Literacy and Culture /
This text emphasizes that media audiences can take more active roles as media consumers and have a deeper understanding of the influence the media have in both shaping and reflecting culture. Through this cultural perspective, students learn that audience members are as much a part of the mass commu...
Na minha lista:
| Autor principal: | |
|---|---|
| Formato: | Livro |
| Idioma: | Vietnamese |
| Publicado em: |
American :
Mc Graw Hill ,
2008
|
| Assuntos: | |
| Tags: |
Adicionar Tag
Sem tags, seja o primeiro a adicionar uma tag!
|
| Thư viện lưu trữ: | Thư viện Trường CĐ Kỹ Thuật Cao Thắng |
|---|
| Resumo: | This text emphasizes that media audiences can take more active roles as media consumers and have a deeper understanding of the influence the media have in both shaping and reflecting culture. Through this cultural perspective, students learn that audience members are as much a part of the mass communication process as are the media producers, technologies, and industries. --This text refers to an out of print or unavailable edition of this title. |
|---|---|
| Descrição Física: | 516tr. |
| ISBN: | 978-0073289137 |