Introduction to Mass Communication: Media Literacy and Culture /
This text emphasizes that media audiences can take more active roles as media consumers and have a deeper understanding of the influence the media have in both shaping and reflecting culture. Through this cultural perspective, students learn that audience members are as much a part of the mass commu...
Đã lưu trong:
Tác giả chính: | |
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Định dạng: | Sách |
Ngôn ngữ: | Vietnamese |
Được phát hành: |
American :
Mc Graw Hill ,
2008
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Những chủ đề: | |
Các nhãn: |
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Thư viện lưu trữ: | Thư viện Trường CĐ Kỹ Thuật Cao Thắng |
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LEADER | 01089nam a2200217 a 4500 | ||
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003 | Thư viện trường Cao đẳng Kỹ thuật Cao Thắng | ||
005 | 20130618000000 | ||
008 | 130618 | ||
980 | \ | \ | |a Thư viện Trường CĐ Kỹ Thuật Cao Thắng |
024 | |a RG_1 #1 eb0 i1 | ||
020 | # | # | |a 978-0073289137 |
041 | 0 | # | |a vie |
082 | # | # | |a 302.23 / |b ST105L-i |
100 | 1 | # | |a J.Baran Stanley |
245 | 0 | 0 | |a Introduction to Mass Communication: Media Literacy and Culture / |c J.Baran Stanley |
260 | # | # | |a American : |b Mc Graw Hill , |c 2008 |
300 | # | # | |a 516tr. |
520 | # | # | |a This text emphasizes that media audiences can take more active roles as media consumers and have a deeper understanding of the influence the media have in both shaping and reflecting culture. Through this cultural perspective, students learn that audience members are as much a part of the mass communication process as are the media producers, technologies, and industries. |
520 | # | # | |a --This text refers to an out of print or unavailable edition of this title. |
650 | # | 4 | |a Mass media |