Build for change : revolutionizing customer engagement through continuous digital innovation /

Build for change : revolutionizing customer engagement through continuous digital innovation /

Afficher d'autres versions (1)

. The build for change approach to surviving the future means revolutionizing the customer experience and re-thinking technology, all with businesspeople at the forefront.

Enregistré dans:
Détails bibliographiques
Auteur principal: Trefler, Alan (Auteur)
Format: Livre
Langue:English
Publié: Hoboken, New Jersey : Wiley, 2014
Sujets:
Customer relations > Management > Technological innovations.
Internet marketing.
Relationship marketing > Technological innovations.
Accès en ligne:Table of contents only
Tags: Ajouter un tag
Pas de tags, Soyez le premier à ajouter un tag!
Thư viện lưu trữ: Thư viện Trường CĐ Kỹ Thuật Cao Thắng
Table des matières:
  • Customerpocalypse
  • Death by data
  • Adding judgement and desire
  • Getting it done with customer processes
  • Change how you think about technology
  • Liberating your organization
  • You are your software : the digital imperative.

Documents similaires