Professional services marketing how the best firms build premier brands, thriving lead generation engines, and cultures of business development success

A proven approach to revenue-generating marketing and client development Professional Services Marketing is a fully field-tested and research-based approach to marketing and client development for professional services firms. The book, now in its Second Edition, covers five key areas that are critic...

وصف كامل

محفوظ في:
التفاصيل البيبلوغرافية
المؤلف الرئيسي: Schultz, Mike
مؤلفون آخرون: Mike Schultz; John Doerr; and Lee W. Frederiksen
اللغة:Undetermined
English
منشور في: Hoboken, New Jersey John Wiley & Sons, Inc. 2013
الموضوعات:
الوسوم: إضافة وسم
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh