Principles of marketing /
This book is about: Understanding environments, markets, customers and consumers; marketing information; Segmentation and positioning; The marketing mix and targeting; Product policy...
Gorde:
| Egile nagusia: | |
|---|---|
| Formatua: | Liburua |
| Hizkuntza: | English |
| Argitaratua: |
London ; New York :
Routledge,
1993.
|
| Gaiak: | |
| Etiketak: |
Etiketa erantsi
Etiketarik gabe, Izan zaitez lehena erregistro honi etiketa jartzen!
|
| Thư viện lưu trữ: | Mạng thư viện Đại học Đà Nẵng |
|---|
| Gaia: | This book is about: Understanding environments, markets, customers and consumers; marketing information; Segmentation and positioning; The marketing mix and targeting; Product policy... |
|---|---|
| Deskribapen fisikoa: | vii, 249 p. : ill. ; 23.5cm. |
| ISBN: | 0415072662 |