Customer responsive management : the flexible advantage /

This book is about: An introduction to customer responsiveness; The evolving economic focus; The customer-responsive model; The customer relationship management task; ...

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Détails bibliographiques
Auteur principal:	Davis, Frank W. 1939-
Autres auteurs:	Mandrodt, Karl B.
Format:	Livre
Langue:	English
Publié:	Cambridge, MA : Blackwell, 1996.
Sujets:	Management. Customer services. Customer services > Management. Consumer satisfaction.
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Thư viện lưu trữ:	Mạng thư viện Đại học Đà Nẵng

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Customer responsive management : the flexible advantage /

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